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Author: Lisa Marino

Lisa Marino

Lisa Marino is the Sr. Marketing Director for Service Autopilot. She uses her 17+ years in direct marketing, sales, and product development to push entrepreneurs beyond their limits. She's passionate about helping others grow their businesses through time-tested marketing techniques. When not writing, you can find her belting out a mean Stevie Nicks at a local karaoke night.

Latest Posts

Why Higher Lawn Care Prices are Better
Most lawn care companies think lower prices will bring in more clients. Maybe in the short term, but in the long term, low prices will hurt your business. Here's why you NEED to charge more for your quality lawn care services.
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How to Keep Lawn Care Employees Healthy in the Heat
I'm hot. You're hot. It's summer and everybody is afraid of the heat. Your lawn employees hate it, and it shows in the quality of their work. Here's a few tips (obvious and some not-so-obvious) to beat the heat this summer.
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How to Improve Your Reputation Using Community Outreach
FACT: Having a great reputation leads to more sales. If people like you, they talk about you. And if they say good things about you, word of mouth spreads and you have a ton of appointments scheduled over time. But having a great reputation means more than just good Yelp, Facebook, and Google reviews and […]
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How to Fix Your Email Hygiene (and Sell More Work)
"Why are my clients not getting my emails?!" Read this article, and we'll show you how to fix all of your email deliverability problems... and get great email list hygiene.
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Free Lawn Care Services: Good or Terrible Idea?
Should you give away your lawn care services for free? Why would this make an excellent marketing idea, and how do you do it right? Read on, and we'll show you how.
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How to Grow Your Lawn Care Business
Use these top industry resources to explore how to grow your lawn care business with streamlined everyday operations and maximized profits!
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