The Top 11 Books from SA5

Published on November 8, 2018

There were SO many books mentioned at SA5. Whether you attended SA5 and don’t know where to start reading, or you missed SA5 and need some book recommendations...we’ve got your back.

We’ll give you the top book recommendations mentioned at the conference.

We’re also going to equip you with a brief synopsis of each book.

These recommendations are straight from leaders and industry experts that spoke at SA5. They’re the very books that helped them achieve success.

SA6 is HERE, and tickets are selling FAST. Get yours soon!

1. The New One Minute Manager

Ken and Spencer will teach you how to balance your personal and professional life. The original book helped millions of people achieve success between work and home.

This revised edition will help you learn how to manage both lives successfully.

Who should read this?

Owners and managers who want to motivate their team without micromanaging. This book will save you from the pain of “hyperactive management,” and help you become a much more inspiring leader in your company.

2. How to Win Friends and Influence People

Dale will show you how to climb up the ladder to be successful in your personal and work life.

He’ll provide you with different ways and tools to market yourself to your maximum potential.

Who should read this?

Anyone trying to be successful in the business world. This book applies to anyone from office employees to business leaders.

3. The Like Economy: How Businesses Make Money with Facebook

Utilizing Facebook can be a bit tricky, if you’re a business trying to make a profit on it. Brian will teach you the ins and the outs of marketing on Facebook.

You’ll learn 5 routes to profit, 8 mistakes that’ll ruin your profitability and so much more.

Who should read this?

Business owners who aren’t making a profit from Facebook advertising, or those who’d like to make more. This book will teach you how to maximize your Facebook advertising profits.

4. Good to Great: Why Some Companies Make the Leap and Others Don’t

Have you ever wondered why some companies make it and others don’t? Jim will tell you why.

Jim and his team conducted extensive research by evaluating good and great companies over the course of 5 years.

Who should read this?

If you’re a new business owner or thinking about becoming one. Jim will give you all of the information you need to know, so that your business can be one of the ones that makes it.

5. Scaling Up: How a Few Companies Make It...and Why the Rest Don’t

It doesn’t matter if you’re a frontline employee, business leader or entrepreneur.

This book will show you what makes companies successful, and it’ll tell you how to be successful.

It even includes a One-Page Strategic Plan and the world-renowned Rockefeller Habits Checklist  (which over 40,000 successful, worldwide companies use today).

Who should read this?

Struggling or new business owners would greatly profit from this book...BUT everyone would certainly profit from reading it. Through the utilization of four major decision areas (People, Strategy, Execution and Cash), you can learn how to dominate your business.

6. The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies

Chet will show you how to impress your competition and their expectations.

It’ll also teach you good habits to follow weekly. He’ll provide you with advice on how to improve your skill set and virtually every other part of your business.

Who should read this?

Owners or managers who are looking to make their business more successful. This book will teach you the marketing strategies you need to improve your business.

7. The 80/20 Principle: The Secret to Achieving More with Less

You’ll learn how to be more effective with less effort through Koch’s 80/20 principle. This principle states that 80% of our business results in life are a result of 20% of our efforts.

Koch will show you how to utilize this knowledge to transform your personal and business life.

Who should read this?

Everyone looking to finish the same quality of work in less the amount of time.

8. Leadershift: The 11 Essential Changes Every Leader Must Embrace

Change is almost immediate and constant. In order to keep up, leaders must embrace change and lean into it every now and then. If you don’t, you won’t survive and be a successful leader.

John will teach you how to lean embrace this change through his plan of leadershift.

Who should read this?

Owners and leaders who are struggling or looking to improve. This book will show you how to keep up with the ever-changing world.

9. They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today’s Digital Consumer

It’s very likely you’re overspending on television, radio and print ads.

Regardless of your budget amount, Marcus will provide you with tips to a successful marketing strategy through the internet.

Who should read this?

Owners or managers who are struggling to advertise properly due to budget...OR owners and managers who are looking to maximize their advertising dollar. This book will show you how you can utilize the internet.

10. SCRUM: The Art of Doing Twice the Work in Half the Time

The Sutherlands will attempt to teach you how to achieve the unachievable.

You’ll learn all about SCRUM.

You’ll also learn how the businessworld is dominated by SCRUM. They’ll also tell you why you should use SCRUM.

Who should read this?

Anyone in the business world looking to be successful. This book will show you how to use SCRUM to your advantage to achieve success.

11. Traction: Get a Grip on Your Business

Being an entrepreneur or business leader can be difficult and overwhelming at times.

Challenging decisions must be made daily that will determine the path of your business’ success.

Who should read this?

Owners or managers who are struggling or overwhelmed. This book will teach you how to properly manage your business through the Entrepreneurial Operating System.


If you were to read ONE of these books, we would suggest Scaling Up: How a Few Companies Make It...and Why the Rest Don’t by Verne Harnish.

Not only does Jonathan Pototschnik recommend it, but it’s also a great all-in-one book for business owners. This book is the most helpful, because it’s an all-in-one book.

It’ll tell you how you can dominate your business. Plus, it'll tell you how to balance your personal and professional life.

Alyssa Sanders

Alyssa is the Team Lead of Creative Marketing at Xplor Field Services. When she's not writing or creating content, you can find her watching a new sci-fi series or shoving her nose into a book.


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