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From the Field to the Product Lab: Creating Efficient Lawn Care Accessories

Published on June 18, 2019

Kory Ballard (the CEO of Ballard Incorporated - Green Industry Accessories and Perficut Companies Inc.) joins us to talk about his successful marketing strategies.

Through his hard work and dedication, Kory started his first lawn care business in high school. Now he develops the sort of efficiency products he wishes he had when he was still on the truck.

"Summon the Rawk" by Kevin MacLeod (

Licensed under Creative Commons: By Attribution 3.0


Cody is a copywriter with Service Autopilot. He was writing before he could read, dictating stories to his mom. Of late, he distills business principles and practices learned from his ever-increasing trove of books and his year with SA Support into digestible blog posts designed to provide maximum value to service industry business owners.


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