In today's competitive job market, an amazing lawn care specialist job description is your secret weapon to win the best candidates in your area.
Between the lawn and landscape hiring shortage and the endless job postings out there, your job description is more than just a list of duties—it determines how you find (and keep) top talent that will ultimately make your business even more successful.
This guide will show you everything you need to know to grow your team using the right lawn care specialist job description.
A great lawn care specialist job description should include clear summaries of:
Also, your job description should highlight important details about your company:
Many lawn care businesses also include:
Did you know that more than 76% of job seekers say the quality of a job description impacts their decision to apply? That's why writing an effective lawn care job description is crucial for attracting star employees.
The job title is your first chance to target ideal candidates. In fact, 49% of job seekers spend just 14.6 seconds reading the requirements section of a job post, which means your title needs to grab their attention in your lawn care specialist job description.
You don’t want to be jargon-heavy, and you should stick to industry-standard job titles so it is crystal clear what the job seeker is applying for.
We all know the job market is going through some struggles, and there are lots of companies competing for top talent.
That means your job summary should provide a basic overview of the main job expectations. One of the best ways to stand out in a crowded market is to highlight your unique company culture in the job summary. Describe what makes your lawn care business special and why great candidates would want to work for you. Remember, include the exact job location in the summary to optimize search results.
Create a clear list of the basic responsibilities and duties for the position. Skip the fluff and filler, like you would marketing your business.
Simply put, you’ll want to highlight any duties specific to your lawn care business. That could be that you utilize software to manage jobs, offer certain kinds of services for your clients, or even the types of clients you serve (e.g., residential vs. commercial).
Also, you’ll include a list of hard and soft skill requirements in your lawn care specialist job description. Hard skills typically include things like equipment operation, chemical application knowledge, or even driving a truck and trailer. Soft skills are things like customer service, teamwork, or adaptability.
Lastly, you want to be sure to include which skills are required versus preferred. This helps you attract the right candidates who are genuinely qualified vs. some more “green” candidates who could get to where they need to be with a little bit of training.
According to a recent study, 90% of job seekers want transparency when it comes to salary. You don’t have to list a specific number, and even providing a range based on experience can be helpful.
Also, it’s important to show off the perks your company offers. Even if you’re just getting started, chances are good you’ve got some of the items listed below:
Instant invoicing
Better scheduling
Manage your clients and employees all in one system
Even though lawn care and landscaping are trades that go back thousands of years, most companies are now using the latest tech to help them be more efficient. While your candidates don’t need to have a ton of tech experience, they do need to be open to learning how to use the software that your company trusts.
It is great to tee this up in your lawn care specialist job description by highlighting the software you use. In turn, you’ll narrow down your candidates to those who are either tech-savvy or have prior software knowledge:
With 92% of homeowners now looking for more sustainable solutions, it is great to point out how your company is going green.
While each company is a little different are a few things to call out in your description:
When you know how to write a great lawn care job description using these key strategies, you can win star employees who are:
Use these top strategies to start winning star employees from your lawn care specialist job description!
Related: Lawn Care Hiring Guide: How to Hire the Best Employees
Originally published Dec 16, 2021 7:00 AM updated on May 23, 2025 at 9:45 AM
Tags: Business Operation, Featured Post
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