Adding landscape services to your lawn care business serves as an excellent source of growth for lawn care businesses looking to expand their services and increase profits.
Plus, incorporating new landscape services into your lawn care business is easy.
In this article, you’ll unpack how to incorporate these services in your business in 9 simple steps:
By the end of this article, you can start providing complete lawn and landscape services and begin increasing profits in your business today.
In order to ensure a successful transition into offering landscape services, you’ll need to make sure your business is ready.
For example, your business need to:
These are just a few of the many ways in which your lawn care business needs to be prepared before adding landscape services.
By modifying your existing lawn care business plan, you can get a clear action plan on how to implement these new services into your business.
To start, decide on a few select landscape services to offer. Then, gradually expand your landscape service offerings as you’re able.
In turn, you’ll have the ability to see if additional services are financially viable.
After creating a modified business plan with the landscape service implementation incorporated, it’s time to verify it with a trusted financial advisor or accountant.
A great financial advisor or accountant will be able to determine whether you’ve properly accounted for the necessary time and resources in adding these new services.
Prior to hiring a landscape crew and buying equipment, it’s important to sell landscape services before investing.
Then, when enough clients have converted, you can begin making preparations for the new service.
Make preparations by simply tapping into your existing client interests to find out if you have enough people who are interested.
By marketing to your existing clientbase first, you’ll be able to more quickly and cost effectively sell to those already invested in your lawn care business.
As a result, existing clients typically serve as the easiest conversions.
Plus, marketing to current clients is easy – especially since you already have their contact information.
Pricing your landscape services for maximum profit is arguably one of the most essential aspects in this new business venture.
To start, choose the right pricing method for your business:
Next, add up all costs, such as:
Then, add markup costs to incorporate desired profit goals.
Offering new landscape services means you’ll need to hire a new crew. After all, landscaping requires a different skillset.
Keep in mind, the crew members you hire are largely based upon the landscape services you’re offering.
For example, tree/shrub trimming, light installation, hardscape, and softscape all require different sets of skills.
Look for candidates who are:
Remember, it’s important to start by hiring candidates with previous landscaping experience.
You can hire less skilled workers with great potential later on when the business is more established and you have ample training time.
In addition, find the right landscapers with marketing:
As always, use caution when receiving a friend or family recommendation, and go with your gut instinct when choosing a candidate.
Even though the type of equipment you'll need will vary based on the services your business offers, these are a few basic landscape equipment essentials:
In addition, the #1 landscape software is a necessary tool you need to successfully and easily streamline everyday operations and grow your business.
By far, Service Autopilot is the fastest way to ignite instant, long-term, sustainable growth in your business.
As we discussed earlier about using marketing to hire the best landscape crew members, the best way to win landscape clients is by launching a complete marketing campaign.
Despite what you might think, this marketing campaign can be as simple as creating simple:
Easily convert existing clients and get them to refer Your business by offering the top landscape services in your area.
In order to offer the best services in your area, it's important to:
As always, it's important to keep tabs on the competition to ensure you're always offering the best services.
See what your competition is doing right and wrong, and strive for different ways to do things better.
Manage your clients and employees all in one system
Adding landscape services to your lawn care business is as easy as following the core steps provided in this article.
Use these simple steps to accomplish things like:
Now, you have the power to successfully implement landscape services into your business today!
Originally published June 10, 2022 1:57 PM